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Maria Grazia Severi's license
Licensing this brand means adding value to your product.
Certify the authenticity of your product with a hologram.
Founded in 1989 by designer Maria Grazia Severi in Formigine, in the heart of the Emilian fashion district, Maria Grazia Severi is an Italian fashion house that for over 35 years has interpreted femininity through an elegant, sophisticated and authentically Made in Italy style.
Originally born with a collection of shirts with high sartorial content, the company evolved over time to become a reference brand in premium women's pret-a-porter, recognized for the quality of its creations, attention to detail and constant stylistic research.
The brand
The History
1989 - The Maria Grazia Severi brand is born with its first collection dedicated to women.
1990s - The brand progressively expands its offering, evolving into a total look collection and consolidating its presence on the Italian and international market.
2004 - Severi Darling is launched, a line dedicated to the curvy segment, maintaining the same values of elegance, quality and fit that distinguish the brand.
2000s and beyond - The brand strengthens its international presence, developing distribution across numerous foreign markets and establishing itself as an expression of Italian taste and style worldwide.
Positioning
Brand Identity
Maria Grazia Severi occupies the premium segment of women's fashion, with an offering that combines refined design, selected materials and artisanal attention to craftsmanship. The collections are aimed at a contemporary woman who seeks quality, elegance and versatility without compromising her own identity.
Maria Grazia Severi dresses a dynamic, refined and self-assured woman. The collections express a distinctive style that unites modernity and tradition, enhancing the female personality through garments characterized by quality, fit and sophistication.
Every product is born from a constant attention to the choice of materials, stylistic design and Italian manufacturing excellence, elements that have contributed over time to building the brand's reputation and value.
The collections
Two Lines, One Identity
The signature line: refined design, selected materials and sartorial care for the contemporary woman who chooses timeless elegance and quality.
The line dedicated to the curvy segment, with the same standards of elegance, quality and fit that distinguish the main brand.
Why choose it
Distinctive Values
Contemporary elegance
A recognizable style that combines modernity and tradition: refined lines and carefully crafted details that enhance the female personality on every occasion.
Excellence of Made in Italy
Roots in the Emilian fashion district and Italian manufacturing know-how: every garment is born from a development process focused on quality craftsmanship.
Sartorial tradition
A story that begins in 1989 and continues today: a brand with solid foundations, a consolidated reputation and a loyal customer base built over time.
Innovation and stylistic research
A coherent and recognizable aesthetic DNA that facilitates the licensee's work: communication and sales are supported by an already established image.
Attention to detail and finish
Every garment is born from careful material selection and quality craftsmanship: essential elements of the brand's identity.
Authentic and timeless femininity
The collections enhance the female personality in all its expressions, with a style that transcends seasons without losing recognizability.
Product quality and reliability
High production standards and consistency in the commercial offering: a brand on which the licensee can build with confidence.
Licensing
Licensing Opportunities
- Apparel
- Women's underwear
- Fashion accessories
- Footwear
- Leather goods
- Jewellery and bijoux
- Perfumes and cosmetics
- Home & Living
- Eyewear
- Watches
- Travel & Lifestyle
Trademark protection
Active International Registrations
The Maria Grazia Severi trademark is registered in the world's major markets, offering licensees a solid legal basis to operate with full security.
For licensees
Key Strengths
The process
How the License Works
Tailored agreement
We define together the scope of the license: product categories, geographic areas and duration of the agreement based on your needs.
Brand support
We provide graphic guidelines and materials to ensure correct and consistent use of the brand across all sales and communication channels.
Ongoing partnership
We work closely together to maximize mutual success, with Brand Oasi as an expert licensing intermediary.
Next step
Choose Maria Grazia Severi for Your Next Project
Maria Grazia Severi represents a partnership opportunity for companies interested in developing licensed products capable of expressing elegance, quality and authentic Italian style. A brand with over 35 years of history, a strong identity, a consolidated international presence and significant growth potential in the fashion, luxury and lifestyle markets.
Already licensed categories
Available categories
The licences highlighted in green are fully available. Those in yellow have already been licensed for certain territories, customer types or product sectors, but remain available for other uses. For further details, or to check availability for your specific use, please contact us.
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